Published:
September 18, 2016
Category:
Development, Consulting
Client:
Pro Cure
Pro-Cure Fishing Supply – Magento New Product Modules
Overview:
Pro-Cure, a fishing supply store, needed a more efficient way to manage and display their expanding product catalog in Magento. The project focused on creating new product modules that enhanced usability, performance, and customer engagement.
Challenge:
The default Magento product setup was too rigid and time-consuming to manage for a large and diverse product line. Pro-Cure needed a customized solution that reduced manual effort while making products easier to browse.
Solution:
I designed and implemented a suite of Magento new product modules tailored to Pro-Cure’s business needs:
Custom product attribute sets to handle specialized fishing gear details.
Automated product import scripts to speed up catalog updates.
Enhanced front-end product display with user-friendly navigation and filtering.
Optimized inventory and stock management integration with existing workflows.
SEO-ready structures to improve discoverability of new products.
Results:
Reduced manual product entry time by over 50%.
Improved customer experience with cleaner navigation and search.
Created a scalable module system that allows new products to be added quickly as the catalog grows.